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Online News Consumption Changing from Curiosity to Spoonfeeding

Information these days doesn’t get found. It finds you. That’s the conclusion based on new internal data released by the New York Times, which shows their home page visitors dropping from over 140 million in early 2011 to just over 80 million in 2013. The reason is because “readers increasingly find

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Understanding and Improving Click-Through and Conversion Rates

Remember when you first started in this business?  How mind-boggling all the terminology was?   And how even though now you know what mean - Do  you really know what they mean to you?  CTR (click-through rate), conversion rate both are super important terms in both the SEO world as well

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