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Online News Consumption Changing from Curiosity to Spoonfeeding

Information these days doesn’t get found. It finds you. That’s the conclusion based on new internal data released by the New York Times, which shows their home page visitors dropping from over 140 million in early 2011 to just over 80 million in 2013. The reason is because “readers increasingly find

The Psychology of Colors in Marketing [Infographic]

OfferVault TeamSeptember 23, 2014 Affiliate Marketing, Blogging, Case Studies, CPA Marketing, ecommerce, Home Business, Mobile Marketing, Social Media Marketing 3

Color is a meaningful constant for sighted people as well as a super powerful psychological tool. Your choice of colors for sales pages, landing pages, etc can either send a positive or negative message, encourage sales, calm a crowd, or make an athlete pump iron harder. Countless studies have found that

Branded Viral Videos – We all want one

OfferVault TeamAugust 6, 2014August 6, 2014 Affiliate Marketing, Blogging, Mobile Marketing, Social Media Marketing 4

They are popping up everywhere - on YouTube, on our favorite network stations that we watch, even as we sit on a 747 ready to fly to another state. I’m talking about branded videos that have gone viral. Kmart’s “Ship-Your-Pants.” Honda’s 2012 Superbowl spot “Matthew’s Day off,” featuring Matthew Broderick reprising his

The Ultimate Process of Creating Effective Banner Ads

OfferVault TeamJuly 22, 2014July 23, 2014 Affiliate Marketing, CPA Marketing, Mobile Marketing, PPC 1

Banner ads give us marketers the flexibility to effectively put your message under the noses of the exact target audience you wish to reach. Is it easy? Yes, relatively. However, with like the majority of anything that is to be done right it will require some research. To make the

The 10 Best Places Ecommerce Entrepreneurs Go To Find Product Ideas

OfferVault TeamJuly 15, 2014June 21, 2018 Affiliate Marketing, Blogging, ecommerce, Home Business, Mobile Marketing, PPC, Social Media Marketing 3

We have all been there. Where do you start? So many (or sometimes so little) ideas to choose from. Which will be profitable and which will flop? I've recently given you some road maps, so to speak, on where you might find the best ideas or niches. As I was

How to research a profitable niche market – Part Two

OfferVault TeamJuly 15, 2014 Affiliate Marketing, Blogging, ecommerce, Home Business, Mobile Marketing, PPC, Social Media Marketing 2

So you think that you found “The One.” The one niche that, in your opinion, will make you bank. our opinion, will make you bank. It’s one of those niches that you believe no one else knows about or at least other marketers aren’t already competing in it. Be careful. In the

Understanding and Improving Click-Through and Conversion Rates

OfferVault TeamJuly 8, 2014 Affiliate Marketing, CPA Marketing, Mobile Marketing, PPC, Search Engine Optimization-SEO, Social Media Marketing 3

Remember when you first started in this business? How mind-boggling all the terminology was? And how even though now you know what mean - Do you really know what they mean to you? CTR (click-through rate), conversion rate both are super important terms in both the SEO world as well