Everyone involved in Internet marketing in any capacity should know how to write a headline. If you don’t know you should be striving to learn. If you’re not at least learning, you’re going to continue to struggle in almost every facet of the game.
I’ve said it before but it’s worth saying again. We use headlines in practically everything we do online.
- Sales Pages
- Product Reviews
- Blog Post Titles
- Email Subject Lines
- Social Media
You get the idea. The headline is one of the most important weapons an online marketer has. Without it you’re ignored, avoided, forgotten, and broke. That’s a little harsh but it’s the truth of the matter. When you’re competing with millions of other people trying to get your prospects attention there’s little that helps more than a great headline.
Here’s a collection of tips to help you get your headline on.
#1 How to Write Headlines That Work
This piece from CopyBlogger’s Brian Clark is an oldie but a goodie. The pots covers 8 time-tested headline styles and why they work. Think of this as a template starter pack. There are some really great ideas to get your headlines rolling out in no time.
#2 How to Write Catchy Headlines
You’ll find 5 fundamental tips on writing catchy headlines in this post. At one point the author even shares a “go-to” formula you can use for instant headline goodness. In fact, I may have even used it to write the headline for this post 😉
#3 10 Questions to Help You Write Better Headlines
The author of this post shares some very compelling questions for improving a headline. These will help if you already have a headline crafted (so to speak). I particularly like question number 10.
#4 The Ultimate Guide to Writing Incredible Headlines
That headline itself was enough to make me read this post. So I guess you could say, job well done. Fortunately for you and I the guide lives up to it’s promise (another sign of a great headline). On another note, the typography on this site is fantastic. Readability makes your content much easier to consume. Who wants to read an article that gives them a headache just looking at it?
There you go you crazy cats. Enjoy the headline tips and get to writing. If you have any of your own tips hit the comments below.
If helps if you ease some kind of pain or problem in the headline.