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Just how important is video to you? [Infographic]

OfferVault TeamAugust 11, 2014 Affiliate Marketing, Blogging, CPA Marketing 2

We are seemingly inundated with video each and everyday of our lives. Whether it be via traditional television broadcast or social media (YouTube, FaceBook, Vine, etc). Both of the above can be viewed at a moment's notice by either flipping on your tv or with a simple swipe of your

5 Simple Steps to Creating a Great Pitch Video

OfferVault TeamAugust 11, 2014 Affiliate Marketing, CPA Marketing, ecommerce, Social Media Marketing 1

In “Branded Videos - We all want one,” my article last week, I discussed some of the top ranking viral videos on the web and what makes them so effective. Of course the majority of those companies have tens of thousands of dollars to spend towards their production budget. However,

4 Low-Cost Ways to Increase Lead Generation

OfferVault TeamJuly 30, 2014 Affiliate Marketing, CPA Marketing 0

Are you still struggling to generate new leads for your business? Feel like you are stuck pushing the same buttons while not seeing the numbers increase? ConversionVoodoo has kindly spelled out their top 4 ways to generate new leads. They put the emphasis on your customers playing an integral

5 Affiliate Goals You can Achieve Before Summers Over

OfferVault TeamJuly 30, 2014July 30, 2014 Affiliate Marketing, CPA Marketing 1

Goals - we all need them in our everyday life, both work and personal. They push us to propel ourselves forward to achieve what is most important to us. The significance in setting goals is no different in the world of affiliate marketing. Many would argue that setting small

The Ultimate Process of Creating Effective Banner Ads

OfferVault TeamJuly 22, 2014July 23, 2014 Affiliate Marketing, CPA Marketing, Mobile Marketing, PPC 1

Banner ads give us marketers the flexibility to effectively put your message under the noses of the exact target audience you wish to reach. Is it easy? Yes, relatively. However, with like the majority of anything that is to be done right it will require some research. To make the

CFPB Civil Penalties and How to Mitigate Them

Richard NewmanJuly 9, 2014July 14, 2014 CPA Marketing 0

CFPB Theories of Recovery and Mitigating Factors The Consumer Financial Protection Bureau (“CFPB” or “Bureau”) continues to aggressively serve Civil Investigative Demands (“CIDs”) upon lead generators operating within verticals that implicate federal consumer financial laws. What follows is intended to briefly address multiple theories of recovery that the CFPB could potentially

Understanding and Improving Click-Through and Conversion Rates

OfferVault TeamJuly 8, 2014 Affiliate Marketing, CPA Marketing, Mobile Marketing, PPC, Search Engine Optimization-SEO, Social Media Marketing 3

Remember when you first started in this business? How mind-boggling all the terminology was? And how even though now you know what mean - Do you really know what they mean to you? CTR (click-through rate), conversion rate both are super important terms in both the SEO world as well