Affilate Marketing Inside Scoop
Matomy now offers performance-based solutions for Facebook advertisers TEL AVIV and NEW YORK (October 22, 2013) — Global performance marketing company Matomy Media Group today announced the acquisition of Adquant’s social advertising agency, which was formerly known as Adotomi. Adquant will now focus solely on being a technology provider for its
Read More
The Following is a guest contribution from Jonathan Bartov, mobile media buying manager for Matomy.com One of the most used quotes in advertising is John Wanamaker’s famous one. “Half the money I spend on advertising is wasted; the trouble is, I don't know which half “ Many modern online marketers think this is the case in
Read More
Mobile advertising is still in it’s infancy. And like all infants its growing and changing at a fast pace. The technology is changing. The way people use mobile devices are changing and evolving too. All of this adds up to a topic that’s tough to keep your finger on the
Read More
Although mobile advertising is still in it’s infancy - it’s still a potent opportunity for advertisers. It’s becoming accepted and new tools, networks, and advertisers are entering the market. There are 3 things you’re going to need to kick off your mobile affiliate campaign. 1.) A Mobile Offer 2.) Mobile Traffic 3.) Mobile Tools
Read More
Recently, admob made an announcement that they are changing the AdMob auction for their CPC ads. Checkout their official announcement: To ensure that we deliver the most effective mobile ads marketplace to our customers we are changing the AdMob auction for all cost-per-click (CPC) ads. Effective February 15, 2012, AdMob will move
Read More