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Properly Dealing With Your Affiliate Manager – A Guide

So you hate your Affiliate Manager, huh?

Or rather, do you guys bicker like an old married couple in their third or fourth decade of marriage? Do you constantly go back and forth between treasuring your relationship with your Affiliate Manager and damning said relationship to the depths of a fiery abyss?

Well count your lucky stars, friend, because I’m here to help you! Because, you see… believe it or not, Affiliate Managers are – in fact – people, too! (I know, right? Who would have thunk it?)

In the interests of nurturing said relationship so it may last many, many years more, we’ve gone ahead and (kindly) provided for you a guide of sorts to properly dealing with your Affiliate Manager. Think of it as a magical window into the very depths of their soul.

Sounds useful, right?

Without further ado, a guide to (properly) dealing with your Affiliate Manager!

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>> Rule #1: Affiliate Managers Are People, Too!

Sometimes it’s hard to remember this – what with most Affiliate Managers usually acting like self-serving-ignorance-machines half the time – but that’s precisely why it’s Rule Numero Uno. The next time your Affiliate Manager does something stupid, inane, or completely random, just remember that they’re people, too! Put yourself in their shoes and look at it from the reverse perspective. Is it really the end of the world? And does it truly warrant 157 follow-up Skype messages on your end? (Probably not, friend, probably not…)

>> Rule #2: Affiliate Managers Are Usually Charged With Managing… Oh, Anywhere Between 200 – 5,000 Affiliates Per Day.

It’s certainly not an easy job, and dealing with hundreds – sometimes even thousands of affiliates – per day, well, it’s easy to see how they can get a bit angst-y from time to time all the time. Just remember this the next time you leave them a voicemail, email or instant message and they don’t get back in touch with you in three-and-a-half minutes. They’re likely not replying to you in a timely manner on purpose, so just relax and breathe a little. Everything’s going to be all right!

>> Rule #3: As a General Rule, the Vast Majority of Affiliate Managers Have Precisely No Idea What They’re Doing Half the Time.

This trend no doubt gained traction during the whole “Hire super-hot women as Affiliate Managers in the hopes that horny Super Affiliates will run with us practically on principle” revolution that was so popular a few years back. As a result, there’s (surprisingly/scarily) a whole plethora of Affiliate Managers who literally have absolutely no idea what they’re doing. Heck, they probably didn’t even know our industry existed but a year ago.

As such, ensuring they manage solely your pending offer approvals, payout bumps and as a sounding board whenever you want to complain about your girlfriend/boyfriend/wife/husband and you’ll be good to go!

>> Rule #4: There Are Many, Many Affiliate Manager Fish in the Affiliate Marketing Sea.

Believe it or not, despite the majority of Affiliate Managers in the industry falling under the aforementioned rules, there are some that are actually most excellent at what they do. With a new CPA network seemingly popping into existence every few seconds or so it seems, there’s literally an endless stream of networks and Affiliate Managers to choose from. So stop being lazy, read some reviews and find out for yourself which one’s will be worth your time and who you’re better off ending your relationship with entirely.

After all, sometimes things just don’t work out — no matter how much you want it to in the end. After all, it’s not them, it’s you, right? And if you truly love something, you have to learn to let it go…

Wait a second, what were we talking about here again?

4 thoughts on “Properly Dealing With Your Affiliate Manager – A Guide

  1. I would like to think i know what i am doing since i am an affiliate as well as a account manager 🙂 I agree to some degree, i have to work with other managers and it goes both ways not just affiliate to manager but manager to manager.

  2. I agree Darrell. The best way to look at the affiliate/affiliate manager relationship is as any good business relationship. Utilize their experience and leverage whatever they can help you with. That is their job afterall. Thanks for the comment.

  3. This is what i was looking for. Recently my few accounts were deleted from affiliate account without any reason i’ll discuss with affiliate manager regarding this.

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