Get the Best Results from Your Creative Testing

How many times has your designer kicked out a ‘final’ creative asset based on best practices, gut feelings, “experience”, or if you’re lucky, historical data? Ever get the sense they nailed it on the first try? I haven’t and it can be so frustrating to ask for multiple versions or

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Augmented Profits – Virtually Limitless

...will  2012 be the year for Augmented Reality Marketing ? Uploaded by RethinkComm on Sep 12, 2011 This interactive CD package was designed for Jive Talk's latest album '123 Jump!'.[quote style="boxed"] To enhance fans' experience with the band, we created an online animated experience using Augmented Reality and Quick Response

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