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Tips for marketers using social media

The Guardian posted an article "10 tips for marketers using social media to increase user engagement," literally hours prior to this post.  The relevance to my previous post:  New Facebook Rules - No Good for Entrepreneurs is spot on. Adam Davidi curated comments from The Guardian's last live Q&A on the

OfferVault TeamDecember 2, 2014December 2, 2014 Social Media Marketing 0
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New Facebook Rules – No Good for Entreprenuers

Almost from it’s inception, Facebook urged individual businesses (big and small) to create Facebook pages from which they might engage with their customer base by adding status updates and other unpaid messages.  They even offered this tip the same time last year, “A rhythm of posts in the days before

OfferVault TeamDecember 2, 2014December 2, 2014 Affiliate Marketing, ecommerce, Social Media Marketing 1
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6-Part Blueprint for Effective Inbound Marketing

Every business is different. Every organization has a different mission. Even competitors in the same market need unique brands. But every successful organization – including nonprofits – needs a marketing strategy if they want to stay relevant and continue growing. Louis Foong discusses the 6 fundamental components that must be applied

OfferVault TeamNovember 26, 2014 Affiliate Marketing 0
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6-Point Marketing Strategy [Infographic]

So much is written about marketing and sales, it’s hard to keep it all straight. Wouldn't it be great to have a clear, uncluttered, organized infographic that graphically summarizes all the core elements of a successful marketing strategy? Here it is. The six components follow one from the other in an

OfferVault TeamNovember 26, 2014 Affiliate Marketing 0
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Modern marketing with the modern marketer [Infographic]

Marketing is a rapidly transforming profession. Now more than ever, Marketers have to be proficient in and knowledgeable about a wide array of topics and skills. They have to speak all languages - part artist, part scientist. On the creative side, marketers must understand and be able to produce engaging written

OfferVault TeamNovember 18, 2014 Affiliate Marketing, CPA Marketing 2
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FTC Not Doing Enough to Distinguish Paid Content?

Over the past few years, the Federal Trade Commission has issued several statements and regulations that require search engines to make it clear what results are paid, and which are organic. However, as pointed out by both The Wall Street Journal and consumers, it isn't always as clear as it

OfferVault TeamNovember 18, 2014 Affiliate Marketing, Blogging, CPA Marketing, Industry News, PPC 0
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What can Alibiba do for you?

Amazon and Ebay have been dominating the online shopping marketplace for many years, but Alibaba, a comparably young tech giant from China, is swimming in profits and continues to heat up. Alibaba now has the biggest IPO of all time. But let’s start at the beginning. Alibaba Group was funded by

OfferVault TeamNovember 18, 2014 ecommerce 3
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