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LinkedIn: Marketing Madness Bracket [Infographic]

Great News - LinkedIn has launched its annual (this is the company’s first year to publish), Marketing Madness: Buzzword Beaters’ bracket. To get into the NCAA March Madness spirit, the social media company created a bracket that pits the most overused buzzwords against each other for a fight for the

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10 Stupid Simple Ways To Grow Your Marketing List

Let’s get the bad news out of the way first.  Marketing Sherpas research has shown that your email subscriber list is most likely going to degrade by about 22.5% every year.  For various reasons: Subscribers’ email addresses change as they move from one company to another Unqualified leads opt out

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November 2018 E-Mail Marketing and Holiday Planning [Infographic]

It's that time of year again when both the spending and donations increase significantly.  It's the season that presents all small business with huge opportunities to gain even further sales.  To help maximize your results this holiday season, you should start engaging your audience via your email marketing efforts immediately. Constant

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Is Email Marketing Finally Dying? New Study Reveals Some Shocking News

This week industry veterans David Daniels and Nicholas Einstein of The Relevancy Group released a major new research paper entitled, “THE POWER OF EMAIL VERIFICATION AND MULTI-METHOD HYGIENE” which was sponsored by Webbula. According to a study, email delivery rates have dropped drastically over the past three years, dropping 87% as

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The Ultimate Email Checklist [Infographic]

We've all been there. Spending precious time drafting and re-drafting an email that will be blasted to hundreds if not thousands of subscribers, only to realize a blaring spelling or grammatical error right after you have hit that blast button.  <facepalms> Wouldn't it be nice to have a checklist of sorts

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