2014 Holiday Retail Audit: Hidden Opportunities Revealed for Competitive Differentiation in Time for Holiday

A survey carried out by eBay Enterprise of over 1,000 online retailers revealed that retailers are prioritizing investments in marketing, customer service and price over strategic infrastructure. Retailers have refocused their efforts on ramping up their marketing campaigns by investing in data capture and analytical software including email promotions, social

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FTC Action Alleges Violations of the Restore Online Shoppers’ Confidence Act Against Internet Marketers

At the Federal Trade Commission’s request, a U.S. district court has temporarily stopped a group of marketers in Nevada and California from conducting business using “FREE” trial offers and health claims that the FTC charges are deceptive and illegal to pitch green coffee bean extract and another dietary supplements.  The

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Realize the Importance of a Customized Facebook Infographic for Your Small-to-Medium Business [Infographic]

If you have not recently rejuvenated your SMB’s cover image, you are lulling the potential in your business’ performance. Increase your SMB’s bottom line performance by increasing your Facebook likes. According to Inside Facebook’s Justin Lafferty, in Infographic: 3 reasons why SMBs need a custom Facebook cover photo (October 8,

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Matomy Announces Stategic Investment In Partnership With Publicis Groupe

MATOMY ANNOUNCES STRATEGIC INVESTMENT IN PARTNERSHIP WITH PUBLICIS GROUPE Publicis Groupe to acquire up to 24.9% of Matomy, the global leader in ‘pure’ performance advertising, in order to accelerate growth in performance-based advertising Matomy Media Group Ltd. (LSE:MTMY), one of the world’s leading digital performance-based advertising companies, has agreed to a strategic

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