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Dear App Developers: Think Twice Before Going Mobile-Only

Following predictions by technology analysts traced to back 2008, the rate of global mobile Internet usage finally surpassed desktop Internet usage in 2016.  It’s clear the ways in which individuals interact with technology are changing, and with it, the fabric of contemporary life. Once considered the purview of hip twenty

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How to Protect Your Profit in the Affiliate Industry

By Moris Katzobashvili, Sales Director Edge226 Moris holds over 5 years of experience in the industry, Supply and Demand Master, Consulting Startups, Senior Ad-Networks, Affiliate Networks and SSP’s, B2B Leader in company growth and in exploring new verticals.  ROI, Margin, Profit, Revenues – We measure our entire network and business success in

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Hyper-Local Targeting Now Available on Mobile – Jumptap

I know that we have been covering a ton of mobile marketing information here on the blog recently, but it’s for good reason.  Mobile marketing innovations are currently exploding, resulting in countless new opportunities for affiliate marketers. Another new opportunity has “jumped up” in local mobile marketing which will specifically provide

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Mobile Targeting Secrets – Increase Conversions

If you aren't utilizing mobile marketing through the Adwords platform yet...you should be. Some of the most profitable and highest ROI campaigns in the affiliate space these days are mobile-targeted campaigns. Think pay-per-call and mobile relevant offers and landing pages. One of my favorite strategies for lead generation across nearly all

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