Just like those seemingly annoying commercials that we have learned to fast forward through, most web visitors have learned to tune out or block banner ads.
It’s tough for a brand to compete in a world where people have lost interest and yes even trust in the typical banner ad display. But there still must be someone clicking or even looking at them, or they wouldn’t exist right?
Prestige Marketing created the infographic displayed below laying out in detail who is looking at and actually clicking on banner ads.
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