U.S. social network marketing has many players, large and small, and is very fragmented. In the Social Network Marketing in the U.S. 2015-2019 report, a detailed description of the key players is reviewed, where they discuss reasons driving the growth. The report also covers the challenges marketers face as they use the various platforms. Finally, the report discusses general market factors and emerging trends.
The rising demand for mobile access and ease will continue. Because so much of the world is now connected to the internet through mobile devices, marketing through social media platforms will evolve and increase with the expanding audience. Those using the internet must recognize the need to create mobile-friendly access to their products and the sophistication of buyers when it comes to social media.
Because so much of the target base is connecting on an increasingly regular basis through smartphones, videos also will grow in popularity, even beyond current levels. YouTube has led this market, but Facebook has implemented their video accessing platform and is fast approaching the point of overtaking YouTube’s dominance as the most popular video viewing resource.
Many traditional companies have had a difficult time transitioning to the social media marketing concept, but if they don’t learn to use it, they may find their brand has become obsolete. The report has much more to offer, want to learn more about it, go to US Social Network Marketing-2015-2019.