It’s simple to say that to increase conversion via landing pages you need to “split test” and “target the right audience” to find success. However, we all know that it’s not as easy as it sounds. There are many moving parts and pieces that go into creating successful landing pages and ad campaigns, especially if you want to create and scale ones that stand the test of time.
Hands down the best way to see an increase in conversions which of course equates to higher earnings through landing pages is to continually make changes, split test and then optimize. Anything from a simple color change, to switching out the headlines or call to action buttons can result in huge conversion swings.
Not only does this infographic from AdsBridge break down the importance of landing page optimization, but it also provides you with eight different ways to improve your landing page conversions right away.