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Why Social Media Is the Best Thing To Happy To Marketing Automation [Infographic]

A marketing automation platform can be both one of your most helpful technologies and your biggest headache (if you are not careful).  However, in this stage of the game, marketing automation is no longer a luxery but a necessity to have in order to succeed. Marketing automation platforms allow marketers to

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How much marketing automation technology is too much?

In this high tech push-of-a-button day and age, it’s easy to get pulled into the hype of all the latest and greatest of automation technologies. However, even with all of that automation technology right at your fingertips it won’t make us better marketers if we aren’t actually using it. So how

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What Can Marketers Take Away from the United Fiasco

It was all the buzz heard around the world: A 69-year old doctor that was literally dragged out of his seat on an overbooked United flight. And of course as is now the norm, passengers were quick to record the whole debacle on their cell phones, just like any good

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Top 3 Tactics That No Longer Work for Digital Marketers

Growing up in Florida, I can’t count the times I heard the phrase, “Just wait ten minutes and the weather will change,” which of course was true but that’s besides the point. In this case the phrase also fits very neatly into the world of digital marketing. Trends and tactics

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Top 10 Digital Branding & Marketing Trends for 2017 [Infographic]

  It's that time of year again, where you sit down and write out all your goals and changes that you wish to make for the new year. Many of us as business owners tend to re-evaluate what worked and what didn't in our approach for both wealth and growth. Borenstein Group

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Holiday Marketing Tips To Make This Season A Winner [Infographic]

Yup! It's that time of year again.  All of the scary costumes and candies are gone (well they are at my house!), and are being replaced with fake snow and Santas.  That means it's time to unleash those holiday marketing plans that you have been sitting on all year long.

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