Affilate Marketing Inside Scoop
BrokerCalls, a leads generation company specializing in Pay Per Call phone leads, operates a large affiliate network buying and selling leads in an array of verticals. BrokerCalls acts as a broker of calls between publishers and advertisers and also generates their own calls through in-house marketing campaigns. The company launched
Read More
Do you know where your users end up when clicking on an ad you are running? Really… Are you sure? I am asking you this because the majority of the times your campaigns may be broken and will never convert. They actually may be redirected to malware, adult content, or really to nowhere!!! At
Read More
Adsterra, a leading global advertising network, has announced the launch of a brand new, highly customizable ad format - Social Bar. Social Bar is a new revolutionary ad format developed by Adsterra. A/B testing has shown it has extremely high engagement and conversion rate, outperforming other formats. Social Bar’s non-intrusive design
Read More
Earlier this year, the Federal Trade Commission announced that the operators of a website that compares student loans and other financial products agreed to settle allegations that they misled consumers to believe their website provided objective product information, when in fact they offered higher rankings and ratings to companies that
Read More
The Federal Trade Commission recently announced that it approved modifications to its 2012 privacy order with Facebook. The FTC voted 3-2 to modify the 2012 Facebook order with the updated provisions included in the 2019 settlement. Commissioners Chopra and Slaughter dissented. The modifications include provisions that were incorporated in the record-breaking
Read More
Currently, the customers are overwhelmed by a variety of offers. They can be on a walk in the park, browse their social media boards, watch TV, or wait in line for the doctor - everywhere, whether they want it or no, they are the recipients of advertising. What can you
Read More
COVID-19 has been declared a pandemic by the World Health Organization. As a result, deceptive digital advertising and marketing activities, as well as price-gouging issues related thereto, come with heightened legal risks and consequences. The Federal Trade Commission made clear that COVID-19 will be a top enforcement priority. On March 26,
Read More