New York Attorney General Announces Record COPPA Settlement

The New York Attorney General has announced a record settlement with Oath, Inc., formerly known as AOL, for allegedly violating the Children’s Online Privacy Protection Act.  Oath Inc. is a wholly-owned subsidiary of Verizon Communications Inc. Until June 2017, Oath was known as AOL Inc. The Children’s Online Privacy Protection

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100 Free Tools For Social Media Marketing

Has the temptation has been strong lately to ramp up your social media marketing efforts, but you have no idea where to start? If you have ever done a blind search online for any sort of digital marketing tool, you would quickly realize that the sheer amount of tools available is

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10 Stupid Simple Ways To Grow Your Marketing List

Let’s get the bad news out of the way first.  Marketing Sherpas research has shown that your email subscriber list is most likely going to degrade by about 22.5% every year.  For various reasons: Subscribers’ email addresses change as they move from one company to another Unqualified leads opt out

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Senate Proposes Federal Privacy Legislation That Would Impose Criminal Penalties

Calendar year 2018 has been unprecedented in terms of international and domestic privacy legislation.  From the European Union General Data Protection Regulation to states’ enactment of more restrictive data privacy laws, and from Federal Trade Commission actions to the fake news scandals, companies are expending significant resources on compliance. There has

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