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Amazon Cracks The Whip On Fake Product Reviews

Amazon seems to have had enough with all the fake product reviews.   They are suing more than 1,000 people who they say are "misleading Amazon's customers by selling fake reviews of products."  All this according to a complaint filed by the company in a Seattle court this last Friday. The

OfferVault TeamOctober 21, 2015 Industry News 2
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5 Habits That Will Keep You Productive During the Holidays

This time of year seems to take a toll on many solopreneur’s productivity.  The weeks and months ahead are often filled with copious amounts of activities that are often just to tempting to pass up.  From picking out pumpkins and costumes to those huge Thanksgiving get-togethers where everyone eats way

OfferVault TeamOctober 21, 2015 Productivity 0
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Playboy Going PG – To Stop Publishing Nude Pictures

Six decades have a way of changing and shifting even the strongest of brands.  Playboy - once considered racy, even obscene - the publication that many considered a rite of passage is now attempting to change the way it's seen by the world. That's right - they are attempting to rebrand

OfferVault TeamOctober 15, 2015 Industry News 0
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Reports Show Email Marketing Efforts Are Dipping Below 80%

According to a recent study conducted by global data solutions provider Return Path only about 79& of permissioned email marketing messages actually reached their reader’s intended inboxes.  This of course shows a decline from 2014 when 83% of all commercial email was successfully sent to their prospective destinations.   “This means

OfferVault TeamOctober 15, 2015 Email Marketing 0
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Your Email Marking Cheat Sheet [Infographic]

The numbers are in and brands still to this day prefer to communicate via email, and consumers still want to receive them.  In fact, 77% of consumers said they would prefer to receive marketing materials via email over any other lines of communication. That being said, how do you create emails

OfferVault TeamOctober 7, 2015 Email Marketing 2
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Find out about Social Network Marketing Future Trends

U.S. social network marketing has many players, large and small, and is very fragmented. In the Social Network Marketing in the U.S. 2015-2019 report, a detailed description of the key players is reviewed, where they discuss reasons driving the growth. The report also covers the challenges marketers face as they

OfferVault TeamOctober 7, 2015 Social Media Marketing 0
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Keywords: As Important For Social Media as Traditional SEO

Is your business’s social media keyword strategy the same as your SEO strategy? Recent years have seen a rise in user searches within social media as opposed to traditional search engines. Think using Facebook’s search bar to find new nightlife venues or looking for hashtag mentions on Twitter in lieu

OfferVault TeamOctober 6, 2015 Search Engine Optimization-SEO, Social Media Marketing 0
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