Affilate Marketing Inside Scoop
Over the past few years, the Federal Trade Commission has issued several statements and regulations that require search engines to make it clear what results are paid, and which are organic. However, as pointed out by both The Wall Street Journal and consumers, it isn't always as clear as it
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Amazon and Ebay have been dominating the online shopping marketplace for many years, but Alibaba, a comparably young tech giant from China, is swimming in profits and continues to heat up. Alibaba now has the biggest IPO of all time. But let’s start at the beginning. Alibaba Group was funded by
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In spite of the supposed preference for images and graphics, text-only ads continue to perform well on mobile devices. Google has just announced a plan to alter the format of their mobile Adwords. Michael Levanduski of Performance Marketing Insider reports that the new ads “will have a larger headline, which will
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Yahoo has been having a rough time of it the last several years. Until recently, the news has been mostly negative – a slow and persistent decline in revenue. But new CEO Marissa Mayer has embarked on a bold new direction, buying up all sorts of smaller tech firms. Now, her
Read MoreIn a surprising turn of events YouTube has been bumped down to the number two spot for online video views. According to comScore, Facebook racked up over a billion more video views than YouTube in September. This move is mainly the result of Facebook’s somewhat new auto-play feature that plays
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In the movie Minority Report, featuring Tom Cruise, there was a scene you may remember in which Cruise walks by The Gap and a retinal scan triggers a set of advertisements that also include a history of his most recent purchases. Even though “physiological identification with businesses is already headed
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Recently Snapchat the self-destructing messaging app launched its first live advertisement. The advertisement was for the upcoming horror movie Ouija by Universal Pictures and has had millions of views. This is a huge step for Snapchat because until now the messaging platform has had tens of millions of users but
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